Here is another smart LED light bulb that you can control from your smartphone without a hub. Texsens Smart Light Bulb is WiFi enabled and works with Amazon Alexa. You will be able to group these light bulbs together and personalize your lighting. Users also have the option to schedule their WiFi bulb to turn on/off at a specific time.
These energy saving bulbs are comparable to a 40W incandescent bulb. You can get yours for under $21.